If, like many, you like to keep your bathroom linens on the neutral side, beach towels are a brilliant way to indulge a passion for colour and pattern. The annual ritual of digging out the beach towels and putting them in the case is, for me, part of the wonderful anticipation of fun and relaxing times ahead and discovering new places. An added bonus is that it prompts precious memories of holidays past too. All this bound up a simple rectangle of cotton towelling!
So with the summer holidays almost upon us, I’ve rounded up 6 of the best colourful beach towels to add some extra zing to your summer. And, of course, the additional benefit of a fabulously colourful and patterned beach towel is that you’ll be able to find your way back to your spot on the beach that bit more easily. Wishing you wonderful summer holidays, wherever you go.
The Sunnylife Lluka Beach Towel from John Lewis, with its bright, chevron block pattern, is perfect for lovers of bold geometric designs. On a practical note, it’s made from 100% cotton velour for softness and durability
Lightweight hammam-style towels take up less room in your bag, weigh less and also dry much more quickly, so we love this Turkish Cotton Striped Beach Towel in soft, muted shades from Marks and Spencer.

Classic Missoni colour combinations and their signature zigzags on the gorgeous 100% cotton Missoni Home Hugo Beach Towel from Amara.

Another fabulous colour combination with this flamboyant scarlet flamingo on a deep turquoise background – this is happiness in towel form! The Dickins and Jones Flamingo Beach Towel is available from House of Fraser (and at the time of writing was on sale at half price).

The ombre trend continues, from hair to fashion to interiors, and now you can take it to the beach with you too with this 100% cotton velour Ombre Beach Towel.

The amazingly surreal Royal Pip Garden Beach Towel by Pip Studio has exotic flora and fauna mixed with scenes from the English countryside, and hot air balloons in the form of fruit floating above it all. It makes me think of the wonderfully mixed up world of Alice in Wonderland, and what better way to escape the daily routine than by taking this fantastical scene on holiday with you?

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